The 'Good KIWI' brand aims to promote and place a spotlight on those doing good in New Zealand from large organisations to individuals. My client wanted a cute, loveable kiwi character to represent this brand and have the ability to carry signs with special messages to be used online via Facebook and other social media platforms. As the saying goes... '"actions speak louder than words" so this little character doesn't speak to the viewer as such, it wants to share the love by messages and actions.
